Augment Code is a portfolio company of Sutter Hill Ventures. As a SHV Designer-in-Residence, I worked with their marketing team to do a ultra-fast brand redesign for the launch of self-serve — when individuals could download and use Augment for the first time rather than just enterprise through salespeople. It was a breakthrough moment for the company. As I was extremely attracted to the problems they were facing as an emerging brand, I went in-house to create and disseminate a new identity. Digital ads, out of home, social, events, emails, video, presentations and (many) landing pages were designed, produced and polished.
Marketing site homepage
dither style extended across video and illustration
Launch week event site
brand color palette
Out of home campaign
blog images
My thoughts on how to make use of ai coding products as a designer
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